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CRM Radio by GoldMine

6
Feb 2019

Do Sales People Have Digital Dementia?

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Paul Petersen interviews Jill Konrath, author of the book, "More Sales in Less Time." Jill Konrath’s career is defined by her relentless search for fresh strategies that actually work in today’s sales world. Konrath and host Paul Petersen discuss how digital dementia is affecting both the seller and the buyer. The talk about:

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30
Jan 2019

How to Get Your Product to be Talkable - Jay Baer with Paul Petersen Podcast

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Jay Baer is the author of six books, well known as  keynote speaker, and the principle of Convince & Convert a consultancy. During this interview with host Paul Petersen, Jay discusses his new book and how to get your company to be talkable.

Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth 

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23
Jan 2019

Successful CRM Deployment is Culture Driven

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CRM Radio host Paul Petersen interviews Gene Marks. In this program Marks says that if companies want to succeed with their CRM system they need to invest in their people first. The result is a successful CRM system, growing sales, a clean database and a high value for the company.

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9
Jan 2019

Does your Content Marketing Connect Emotionally?

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Our podcast guest is Chris Reid of Constant Content - join us as we discuss how to tell your brand story, drive SEO and win sales! Chris discusses:

  • What is good content?
  • Does content have to connect emotionally? 
  • What the the table stakes for starting a content marketing program?
  • How do you get see and create awareness for your products and company 

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2
Jan 2019

Social Media Trends Plus Brian Fanzo’s Latest Gadget

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  • We chat with Brian about his podcast on the business value of Facebook and Instagram: we will discuss the key takeaways and why this was so popular.
  • There will be an update on social media trends for B2B.
  • We'll have some fun discussing his latest "gadget. Do they make gadgets any more? - Find out.
  • Find out if you have FOMO: fear of missing out - Don't miss it!

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27
Dec 2018

Branding Returns - Is Digital is Too Cheap? - 5 Minutes with Douglas Karr

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Digital Marketing has suffered in recent years from vanity metrics (likes, followers, etc.) and some channels not living up to their hype.

Marketers are returning to traditional branding - but that shouldn’t eliminate digital. Digital marketing enables faster research, testing, agility, and can ultimately be the baseline for every traditional effort.

Join Paul Petersen and his guest, Douglas Karr as they dive into the pressing issues of the struggles of SMB marketers.

The original 30 minute program is here:

How to leverage digital marketing everyday

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11
Dec 2018

Jay Baer - Using Technology as a Marketing and Customer Service Competitive Advantage

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Jay Baer is the author of six books, well known as  keynote speaker, and the principle of Convince & Convert a consultancy. During this interview with host Paul Petersen, Jay discusses how to use technology in new and different ways to bring a sustainable advantage to your company.

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28
Nov 2018

Insights from Leading SMB & CRM Pundit Gene Marks

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Gene Marks is the guest for CRM Radio host Paul Petersen as they discuss the future of small business in a growing and occasionally chaotic economy.

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21
Nov 2018

Connection on-line is the new Relationship Model for Business! Kosakowski and Petersen Podcast

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We talked with Jack Kosakowski, the CEO (US Division) of Creative Agency. We will be covering topics around sales, social selling and Small Business Trends. In particular we will cover how sales people use social media, how to increase conversions, the roll content plays in sales and how its created, along with how SMB owners use and collect data for the sales process. The host is Paul Petersen.

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5
Nov 2018

Want to create better content? Start here.

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Dave Charest is a content marketer and creator of the One-to-Many Method of content creation.

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